Taller 2

Taller unidades 3 y 4

Unidad 3

Online turism marketing

Masato Takamatsu and Koji Tsurumo

Japan Tourism marketing Co.

www.110.50.193.56/english/services/business/internet.php

  In today’s competitive environment, harnessing the power of the Internet is essential for the tourism industry. The Internet not only facilitates website advertisement and improved public relations, but also enables a company to cultivate customer relationships, extend its business network, and become more competitive.Japan Tourism Marketing (JTM) provides customized tourism Internet solutions.

JTM offers a wide range of Internet-related services that make your company more competitive. We provide comparison studies of competition websites, usability assessments based on task hehavior analysis, overseas Internet marketing research, localization of global sites, and Internet strategy development. With our wealth of development know-how and experience, we can also provide website development, marketing, and CRM development. Furthermore, we provide a website questionnaire survey system that allows clients to easily check customer satisfaction surveys or access consumer research on their own.

Técnicas de lectura: predicción, scanning y skimming

Seleccione un texto que tenga una imagen. Observe la imagen y conteste las siguientes preguntas. De acuerdo al título y la imagen:

¿Cuál cree usted que es el tópico que está a punto de leer?

El tópico, según el título y la imagen, a la mercadotecnia turística por Internet.

Luego lea el texto

¿Cuál es la idea general del texto?

Se refiere a una empresa llamada Japan Tourism Marketing (JTM) que ofrece soluciones turisticas adaptadas a sus clientes en internet

¿Que palabras se repiten?

Competitive, Internet, tourism, website, company, development

¿Que palabras se parecen al español?

Competitive, tourism, company, essential, facilitates, public, services, studies, localization, global, strategy, experience, questionnaire, system, clients, satisfaction, consumer.

¿Cuales son las palabras en negrita, el titulo, subtitulo o gráficos que te ayudan a entender el texto?

Estas palabras están el titulo: Online turism marketing

Y también en el gráfico donde se observan las palabras claves: client, Internet, costomer, turism market, marketing research analisys, Internet solution, research, consulting, marketing strategy,  planning, website development

¿De qué trata el texto? Lee el primer párrafo y el último o las últimas ideas del último párrafo.

El texto se refiere a la empresa Japan Tourism Marketing (JTM) que ofrece servicios de mercadotecnia a empresas de la industria turísticas que quieran  ser competitivas.

Unidad 4

Patrones de Organización de un Párrafo

Customer

From Wikipedia,

A customer (also known as a client, buyer, or purchaser) is usually used to refer to a current or potential buyer or user of the products of an individual or organization, called the supplier, seller, or vendor. This is typically through purchasing or renting goods or services. However, in certain contexts, the term customer also includes by extension any entity that uses or experiences the services of another. A customer may also be a viewer of the product or service that is being sold despite deciding not to buy them. The general distinction between a customer and a client is that a customer purchases products, whereas a client purchases services.

In a survey of nearly 200 senior marketing managers, 67 percent responded that they found customer metrics very useful.[1]

Three metrics are used to count customers and track customer activity irrespective of the number of transactions (or monetary value of those transactions) made by each customer:

Customer counts: These are the number of customers of a firm for a specified time period.[1]

Recency: This refers to the length of time since a customer’s last purchase. A six-month customer is someone who purchased from the firm at least once within the last six months.[1]…

A. Seleccione un texto relacionado con su área de experticia. Lea el texto y extraiga: Las definiciones y los marcadores de definición. 

·              Definiciones

A customer (also known as a client, buyer, or purchaser) is usually used to refer to a…

This is typically through…

….a client is that a customer purchases…

Three metrics are used…

These are the number of customers

This refers to the length of time since…

·              Marcadores de definición

Is, are, three are, these are, this referer

.Mohandas Karamchand Gandhi

 From Wikipedia,

Mohandas Karamchand Gandhi[1] (2 October 1869 – 30 January 1948) was the pre-eminent political and ideological leader of India during the Indian independence movement. A pioneer of satyagraha, or resistance to tyranny through mass civil disobedience — a philosophy firmly founded upon ahimsa, or total nonviolence — Gandhi led India to independence and inspired movements for civil rights and freedom across the world.[2] Gandhi is often referred to as Mahatma ([məɦaːt̪maː]; Sanskrit: महात्मा mahātmā or "Great Soul," an honorific first applied to him by Rabindranath Tagore).[3] In India, he is also called Bapu (Gujarati: બાપુ, bāpu or "Father") and officially honoured as the Father of the Nation. His birthday, 2 October, is commemorated in India as Gandhi Jayanti, a national holiday, and worldwide as the International Day of Non-Violence.

Gandhi first employed non-violent civil disobedience as an expatriate lawyer in South Africa, in the resident Indian community's struggle for civil rights. After his return to India in 1915, he set about organising peasants, farmers, and urban labourers in protesting excessive land-tax and discrimination. Assuming leadership of the Indian National Congress in 1921, Gandhi led nationwide campaigns for easing poverty, expanding women's rights, building religious and ethnic amity, ending untouchability, increasing economic self-reliance, but above all for achieving Swaraj — the independence of India from foreign domination. Gandhi famously led Indians in protesting the British-imposed salt tax with the 400 km (250 mi) Dandi Salt March in 1930, and later in calling for the British to Quit India in 1942. He was imprisoned for many years, on many occasions, in both South Africa and India.

Gandhi strove to practice non-violence and truth in all situations, and advocated that others do the same. He lived modestly in a self-sufficient residential community and wore the traditional Indian dhoti and shawl, woven with yarn he had hand spun on a charkha. He ate simple vegetarian food, and also undertook long fasts as means of both self-purification and social protest.

B. Seleccione otro texto relacionado con su área de experticia y extraiga las palabras de secuencia u ordenamiento del tiempo.

Marcadores de Tiempo

(2 October 1869 – 30 January 1948)

His birthday, 2 October

… first employed non-violent..

After his return to India in 1915, …

… Indian National Congress in 1921 …

Dandi Salt March in 1930

…and later in calling for the British to Quit India in 1942…

Idea general del párrafo

El texto se refiere al líder del movimiento de independencia hindú , Mahandas Gandhi, considerado uno de los padres de su nación, gran político e ideologo, primero en aplicar la desobediencia civil  sin violencia ante las autoridades británicas

Reflexión

Escribe una entrada final donde reflexiones sobre los aspectos de tu curso que te ayudaron a caminar esta aventura con éxito. Incluye los siguientes aspectos:

1. Clases en el salón y clases en el laboratorio

En el laboratorio, es una forma de conectarnos con las nuevas tecnologías y las nuevas vías de comunicación

2. Materiales: presentaciones PPP, diccionarios, teléfono, computadoras

Estos materiales fueron de gran ayuda en el proceso de aprendizaje, sobre todo las computadoras conectadas a Internet, que nos permitieron manejar más rápidamente los demás materiales utilizados.

3. Compañeros de clase

Fue un grupo excelente, centrado en el tema y participativo.

4. Uso del blog como cuaderno digital

Es una herramienta extraordinaria, que nos permite una mejor interacción con el facilitador.

5. ¿Puedes enfrentar un texto en ingles sin miedo?

Definitivamente

6. ¿vas a continuar leyendo textos en ingles?

Por supuesto, el material más actualizado que existe sobre mi tema de estudio está en inglés.

Unidades 3 y 4

Unidad 3   Técnicas de Lectura

Ejercicio 4

1. Predicción, Peducción, Skimming

Seleccione un texto que tenga una imagen. Observe la imagen y conteste las preguntas siguientes:

TEXTO

INTERCULTURAL COMMUNICATION

http://www.martnpelaez.blogspot.com/

As globalization is taking place in the world, managers should know the importance of being understood in different cultures and contexts, communication is the key to succeed and achieve a lot of goals that with misunderstandings could destroy the appropriate organization’s performance.

Communication could be a barrier if the people in charge don’t know the other culture and the ways of thinking, so the most important research that should be done has to do with slangs, salutations, gestures, what is good or bad, etc.

Look for examples of alternative communications approaches in multinationals corporations. Explain how do they implement it?

In this globalization era, the world is giving a new twist, in which time is the most important issue and for this reason, both personal communications as multinational companies’ communication become more effective trough rapid and mass media such as internet, since it facilitates the interactions between the parties.

Multinational companies implement video conferencing, internet meetings, e-mails, blogs, etc.

References: espanol.istockphoto.com

Preguntas y Respuestas:

De acuerdo al titulo y la imagen ¿Cuál cree usted que es el tópico que está a punto de leer?

 El titulo está compuesto por dos cagnados verdaderos: intercultural communication,  

Imagen: en la imagen se ven tres siluetas de jóvenes adultos, sentados sobre el mundo y cada uno tiene un dispositivo de comunicación (palm, lapto y teléfono celular), que en ese momento están utilizando, es decir están conectados.

Según el título y la imagen queda claramente establecido que el tópico es la comunicación intercultural y los distintos medios que existen para el intercambio de mensajes.

¿Cuál es la idea general del texto?

 El texto se refiere a la gran importancia que tiene hoy en día, para los gerentes y las empresas multinacionales, las comunicaciones, sobre todo con un medio masivo como Internet donde existe el intercambio de mensajes entre personas de diferentes culturas y contextos

¿Qué palabras se repiten?

Intercultural

Importance

Globalization   

Cultures

Communications

Multinationals  

Corporations

Companies’ 

Facilitates

Video

Conferencing

¿Qué palabras se parecen al español?

Globalization   

Cultures

Communications

Multinationals 

Companies’ 

¿Cuáles son las palabras en negrita, el título, subtítulo o gráficos que te ayudan a entender el texto?

En el texto original sólo aparecen destacados el titulo y la imagen. Los dos muy claros en lo que se refiere al tema la comunicación intercultural.

¿De que trata el texto? Lee el primer párrafo y el último o las últimas ideas del último párrafo.

Paro que una organización funcione apropiadamente en un mundo globalizado, los gerentes tienen que tener  un buen conocimiento de la cultura y el contexto  donde desempeñan sus negocios porque la comunicación es la llave para el éxito. Para lograr estas comunicaciones las compañías multinacionales utilizan diferentes medios: video conferencias, reuniones por Internet, email y blogs, entre otros

2. Scanning

Philip Kotler

www.en.wikipedia.org.wiki/Philip_Kotler

Philip Kotler (born 27 May 1931 in Chicago) is the S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University.

Early life He received his master's degree at the University of Chicago and his PhD at Massachusetts Institute of Technology, both in economics. He did postdoctoral work in mathematics at Harvard University and in behavioral science at the University of Chicago.

Career Professor Kotler's book, Marketing Management, is the world's most widely used graduate level textbook in marketing. His other textbooks include Principles of Marketing and management: An Introduction and they are also widely used around the world.

Kotler developed new concepts in marketing including demarketing, megamarketing, turbomarketing and synchromarketing. He believes that marketing theory needs to go beyond price theory and incorporate the dynamics of innovation, distribution and promotion systems into analyzing, explaining and predicting economic outcomes.

Kotler has been consulted by many large companies, including IBM, Michelin, Bank of America, Merck, General Electric, Honeywell, Samsung, Coca cola, Hyundai and Motorola — in the areas of marketing strategy, planning and organization, and international marketing.

He presents seminars in major international cities and countries around the world on the latest marketing developments to companies and other organizations.

 Honor titlesDoctor Honoris Causa at University American College Skopje 1)[1].

Preguntas y Respuestas

Seleccione un texto y escriba 4 preguntas puntuales sobre fechas, sitios, etc. (Utiliza una biografía referente a algún autor de tu área de experticia)

¿Cuándo nació Philip Kotler?

Born 27 May 1931

¿Dónde nación Philip Kotler?

In Chicago

¿Cuáles el perfil de Philip Kotler?

Kotler Is the S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University.

¿Qué desarrolló  Philip Kotler?

Kotler developed new concepts in marketing including demarketing, megamarketing, turbomarketing and synchromarketing.

Ejercicio 5

Unidad 4

Patrones de Organización de un Párrafo:

 

Advertising

 www.en.wikipedia.org/wiki/Advertising

Advertising is a form of communication used to persuade an audience (viewers, readers or listeners) to take some action with respect to products, ideas, or services. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. Advertising messages are usually paid for by sponsors and viewed via various traditional media; including mass media such as newspaper, magazines, television commercial, radio advertisement, outdoor advertising or direct mail; or new media such as websites and text messages.

Commercial advertisers often seek to generate increased consumption of their products or services through "Branding," which involves the repetition of an image or product name in an effort to associate certain qualities with the brand in the minds of consumers. Non-commercial advertisers who spend money to advertise items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Nonprofit organizations may rely on free modes of persuasion, such as a public service announcement (PSA).

.

A. Seleccione un texto relacionado con su área de experticia. Lea el texto y extraiga:

·              Las definiciones

Advertising is a form of communication…

Most commonly, the desired…

Advertising messages are usually paid…

… which involves the repetition of an….

… such as a public service announcement (PSA).

·              Los marcadores de definición

is a form, Most commonly, are, involves, such as

Nelson Mandela

From Wikipedia

http://www.en.wikipedia.org/

Nelson Rolihlahla Mandela (Xhosa pronunciation: [xoˈliːɬaɬa manˈdeːla]; born 18 July 1918)[1] served as President of South Africa from 1994 to 1999, and was the first South African president to be elected in a fully representative democratic election. Before his presidency, Mandela was an anti-apartheid activist, and the leader of Umkhonto we Sizwe, the armed wing of the African National Congress (ANC). In 1962 he was arrested and convicted of sabotage and other charges, and sentenced to life in prison. Mandela served 27 years in prison, spending many of these years on Robben Island. Following his release from prison on 11 February 1990, Mandela led his party in the negotiations that led to multi-racial democracy in 1994. As president from 1994 to 1999, he frequently gave priority to reconciliation, while introducing policies aimed at combating poverty and inequality in South Africa.[2][3]

In South Africa, Mandela is often known as Madiba, his Xhosa clan name; or as tata (Xhosa: father).[4] Mandela has received more than 250 awards over four decades, including the 1993 Nobel Peace Prize.

B. Seleccione otro texto relacionado con su área de experticia y extraiga las palabras de secuencia u ordenamiento del tiempo.

·              Marcadores de Tiempo

…from 1994 to 1999, …

Before his presidency, Mandela was…

In 1962 he was…

…served 27 years …

… of these years on Robben Island …

…. from prison on 11 February 1990, …

… democracy in 1994.

including the 1993 Nobel Peace Prize.

·              Idea general del párrafo

En este párrafo se da una breve semblanza de la vida de Nelson Mandela, ex presidente de Sudáfrica entre 1994 y 1995 y líder anti apartheid en su país, ideal que lo tuvieron en prisión por 27 años.

Taller 27/08/11

Sábado 27de agosto de 2011

Taller

American Marketing Association (AMA) Develops Extensive Online Resource to Connect Professionals and Suppliers

Irving, TX, June 10, 2011 – The American Marketing Association (AMA) is excited to announce the development of a premier online tool aimed at helping marketers get connected with marketing suppliers.

AMA has partnered with Irving, TX-based web publishing company MultiView, Inc. to create the AMA Marketing Resource Directory, an online guide containing only products and services relevant to marketing professionals.

The Directory features products and services aimed towards helping AMA members and other industry professionals find cost-effective and convenient business and marketing tools.

This comprehensive and easy to navigate directory provides marketers with a clutter-free way to browse for services, searching only within the parameters of the marketing profession. Users of the Directory can utilize either a basic search by keyword or an advanced search using a company name, exact phrase or geographic location.

A Categorías  lexicales y uso del diccionario.

1. Selecciona un texto relacionado con tu área de interés.

Identifica 3 palabras que no conoces. Búscalas en el diccionario, escribe su significado en español. Agrega las abreviaciones. Indicar que tipo de palabra es (contenido- función)

a) Announce: vt anunciar. (Contenido)

b) Tool: s. Instrumento m   (Contenido)

c) Aimed (aim): vt. Apuntar  (Contenido)

2. Idea principal del texto (en español). Explique que dice el texto en sus propias palabras.

La Asociación Americana de Mercadotecnia  anunció el desarrollo de una importante herramienta en  línea que servirá de instrumento para apoyar a los profesionales  a conseguir una mejor conexión con sus proveedores.

En el texto se anuncia que la Asociación Americana de Mercadotecnia desarrolló una poderosa herramienta online llamada AMA Marketing Resource Directory, conjuntamente con Irving, TX-based web publishing company MultiView, Inc. que servirá como guía a todos los profesionales de la mercadotecnia

3. Categorias lexicales: (2 ejemplos por categoría)

Palabras de contenido: Announce, Tool

Palabras de Función: The, To

Verbos:  Announce, Tool

Sustantivos:  development, helping

Adverbios: partnered, excited

Adjetivos: excited, connected

Artículos:  the, a

Preposiciones: towards, with

Conjunción: and, or

Cognados verdaderos: company = compañía , American= America

Cognados Falsos: no se detectaron

Sufijo: online,

Prefijos: helping, publishing

B. Estructura de la oración:

1. Seleccione dos oraciones de un texto relacionado con su experticia. (Incluya referencia)

a)  The American Marketing Association (AMA) is excited to announce the development of a premier online tool aimed at helping marketers get connected with marketing suppliers.

b) The Directory features products and services aimed towards helping AMA members and other industry professionals find cost-effective and convenient business and marketing tools.

Frase nominal:

a) The American Marketing Association (AMA)

b) The Directory features products and services

 Núcleo de la frase nominal:

a) Association

b) Directory

Pre  modificadores:

a) The American Marketing

b) The

Post modificadores:

a) (AMA)

b) features products and services

Frase verbal:

a) is excited to announce the development of a premier online tool aimed at helping marketers get connected with marketing suppliers.

b) aimed towards helping AMA members and other industry professionals find cost-effective and convenient business and marketing tools.

Núcleo de la frase verbal tiempo verbal:

a) Is excited: presente simple

b) aimed: presente simple

 Señale algunos referentes  presentes en su texto

This comprehensive and easy…

Ejercicio1- 2- 3

Marketing

Key concepts

Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. [1] It generates the strategy that underlies sales techniques, business communication, and business developments. [1] It is an integrated process through which companies build strong customer relationships and create value for their customers and for themselves. [1]

Marketing is used to identify the customer, satisfy the customer, and keep the customer. With the customer as the focus of its activities, marketing management is one of the major components of business management. Marketing evolved to meet the stasis in developing new markets caused by mature markets and overcapacities in the last 2-3 centuries.[citation needed] The adoption of marketing strategies requires businesses to shift their focus from production to the perceived needs and wants of their customers as the means of staying profitable.[citation needed]

The term marketing concept holds that achieving organizational goals depends on knowing the needs and wants of target markets and delivering the desired satisfactions.[2] It proposes that in order to satisfy its organizational objectives, an organization should anticipate the needs and wants of consumers and satisfy these more effectively than competitors.[2]

www.en.wikipedia.org/wiki/Marketing

Selecciona un texto en ingles relacionado con tu campo de experticia (uno o dos párrafos)

a)     Lee el texto y subraya 5 palabras nuevas.

b)     Busca en el diccionario y escribe el significado que mejor se adapte al contexto donde se encuentra. Señala: abreviaciones

c)      Busca y subraya dos ejemplos para cada una de las siguientes categorías lexicales: Sustantivos, adjetivos, adverbios, verbos, conjunciones, preposiciones, artículos, prefijo, sufijo y cognados falsos y verdaderos

d)     Escribe cual es la idea principal del texto y escribe con tus propias palabras que dice en el texto en español

a)  Palabras Nuevas y Significados y Abreviaciones: Tomado de: http://www.wordreference.com/

1) May: may 1 /meɪ/ v mod (past might) (asking, granting permission) poder (conj.)

Concise Oxford Spanish Dictionary © 2009 Oxford University Press

2) Developments:  /dɪˈveləpmənt/ sustantivo, uncountable desarrollo m (of argument, idea, plot) Concise Oxford Spanish Dictionary © 2009 Oxford University Press

3) Themselves [ðəm'selvz]  I pron pers pl  1   (sujeto) ellos mismos, ellas mismas. Diccionario Espasa Concise © 2000 Espasa Calpe

4) Mature: /məˈtʊr / ||/məˈtjʊə(r)/verbo intransitivo  madurar, desarrollarse. Concise Oxford Spanish Dictionary © 2009 Oxford University Press:

5) Keep:   (past & past p kept) verbo transitivo,   guardar, conserver. Concise Oxford Spanish Dictionary © 2009 Oxford University Press

b) Categorías Lexicales

Sustantivos: Marketing (concreto); Customers (concreto)

Adjetivos: developing, profitable

Adverbios: effectively

Verbos:  Keep, Meet

Conjunciones: and, that

Preposiciones: through, for

Artículos: the, an

Prefijo: underlies, overcapacities

Sufijo: Marketing, effectively,

Cognados verdaderos: components = componente; concept = concepto

Cognados falsos: target – tarjeta. En realidad significa blanco

c) Texto

Idea Principal: La mercadotecnia es un proceso que hace interesante los productos y servicios para el consumidor y una estrategia para las ventas, las comunicaciones y el desarrollo de negocios.

Texto: La mercadotecnia  se puede considerar un proceso y una estrategia para desarrollar las técnicas de ventas, las comunicaciones y  los negocios, esto lo logra identificando a sus consumidores, satisfaciendo sus necesidades y conservándolos en el tiempo, mejor que la competencia.

EJERCICIO 2

Critical Role of Market Research

Copyright Carter McNamara, MBA, PhD

www.magnagementhelp.org 

It is extremely difficult to develop and provide a high-quality product or service without conducting at least some basic market research. Some people have a strong aversion to the word “research” because they believe that the word implies a highly sophisticated set of techniques that only highly trained people can use. Some people also believe that, too often, research generates lots of useless data that is in lots of written reports that rarely are ever read, much less used in the real world. This is a major misunderstanding.

Odds are that you have already conducted at least some basic forms of market research. For example, you have listened (a research technique) to others complain about not having enough of something -- that should suggest providing what they need in the form of a product or service.

Market research has a variety of purposes and a variety of data collection methods might be used for each purpose. The particular data collection method that you use during your market research depends very much on the particular information that you are seeking to understand.

Selecciona un texto en ingles relacionado con tu campo de experticia (uno o dos párrafos

a)      Lee el texto y subraya 3 palabras nuevas.

b)      Busca en el diccionario y escribe el significado que mejor se adapte al contexto donde se encuentra. Señala: abreviaciones

c)      Busca y subraya dos ejemplos para cada una de las siguientes categorías lexicales: Sustantivos, adjetivos, adverbios, verbos, conjunciones, preposiciones, artículos, prefijo, sufijo y cognados falsos y verdaderos

d)      Escribe cual es la idea principal del texto y escribe con tus propias palabras que dice en el texto en español

Provide: provide [prə'vaɪd]  v.Proporcionar, proveer (de). Diccionario Espasa Concise © 2000 Espasa Calpe:

Less: adj. Menos. Concise Oxford Spanish Dictionary © 2009 Oxford University

Odds: [ɒdz] s p. Probablidades. Diccionario Espasa Concise © 2000 Espasa Calpe

Sustantivos: Odds, purposes

Adjetivos: less, strong

Adverbios: extremely, listened

Verbos: provide, listened

Conjunciones: that, because

Preposiciones: to, of
Artículos: some, the

Prefijo: something, understand

Sufijo: extremely, listened

Cognados falsos:

Cognados verdaderos: product = producto, collection= colección

Idea principal: Sin investigación de mercado es extremadamente difícil desarrollar y proveer productos y servicios de alta calidad.

Texto: Las personas  le tienen aversión  a la palabra “investigación”, porque creen que es una palabra que implica una serie de sofisticadas técnicas utilizadas por expertos. En realidad, la investigación de mercados, proporciona una gran variedad de métodos de recolección  de datos que todos podemos usar fácilmente, lo único  que tenemos que tener claro es que información queremos conocer.

EJERCICIO 3

Relationship Communication Advice

by Guy Blews on April 19, 2010

www.realisticrelationships.com

Communication is the solution to everything, if you participate.

 There is no good communicating what you feel or think if you are unable or unprepared to hear what other people want or need.

b)Communication is a two way street. So listen to Guy Blews and learn.

If you communicate properly, if you allow others to communicate clearly, you will learn and you will grow and you will flourish.

As a man it is essential that you learn to listen to what a woman says, that you learn to see life from her point of view, that you learn to allow her to express her opinion and feelings whilst you listen and absorb without becoming weak.

As a woman it is important for you to understand that men do not communicate in the same way as women do, that men do not analyze, over-analyze, re-analyze and de-analyze everything a multitude of times. Learn to communicate in more subtle ways with a man and leave the direct communication for the times when you are with the girls.

Without communication we are left in a place of confusion – we have all seen or been the tourist who does not speak the language but thinks that shouting the words will make them easier to understand all to no avail; if we do not learn to communicate properly we are left with nothing but frustration.

Learn the language of your partner(s) and learn to communicate on an intelligent level; not a level of control, anger or confusion, but a level of balance and understanding.

Communication requires an objective outlook on a situation; if we are to have successful communication with our partners we have to be prepared to see the other side of the argument, we have to be prepared to compromise a little and if we cannot compromise we have to learn to communicate our differences in a calm and intelligent manner.

Estructura de la oración:

1. Seleccione tres oraciones de un texto relacionado con su experticia. (Incluya referencia)

.a) Communication is the solution to everything, if you participate

b) Communication is a two way street

c) Learn to communicate in more subtle ways with a man and leave the direct communication for the times when you are with the girls.

Frase nominal:

a) Communication

b) Communication

c) Learn to communicate in more subtle ways with a man and leave the direct communication for the times when you

Núcleo de la frase nominal:

a) Communication

b) Communication

c)  Communication

Pre  modificadores:

a) No tiene

b) no tiene

c) Learn to communicate in more subtle ways with a man and leave the direct

Post modificadores:

a) No tiene

b) no tiene

c) for the times when you

Frase verbal:

a) Is the solution to everything, if you participate

b) Is a two way street

c) Are with the girls

Núcleo de la frase verbal y  tiempo verbal:

a) Is (presente simple)

b) Is (presente simple)

c) Are (presente simple)

Señale algunos referentes  presentes en su texto

There is no good communicating…

…. that men do not…

… shouting the words will make them easier to….